For the longest time since the first iPod was released I starting pondering the question, Does only Apple get it? Many companies have designed mp3 players before Apple and many since, but none of them have come close to the design and functionality that Apple has developed.
Let’s take it a step further. Many companies like Motorola, Samsung, LG, Kyocera, and Palm have been developing mobile phones for years. They probably have spent millions of dollars in Research and Devleopment, but none have developed a device like the new iPhone. During his keynote address at the Macworld Conference & Expo 2007, Steve Jobs, CEO of Apple, Inc., announced this new mobile phone.
I have to imagine that Motorola can afford the same quality design team as Apple has, but wow… in only two years Apple developed a device like the iPhone. The best Motorola has done is with the Q and even that has its shortcomings. This isn’t only with Motorola. Take any mobile device company and look at their offerings. Do any of them have a device like the iPhone?
Right now other companies are meeting with their executives on how to compete with the new Apple and develop a copy of the iPhone. Many of these companies will develop a device semi-similar to the iPhone, but again none will actually get it. Somehow they will lose sight of what Apple does best; elegant devices with user friendly functionality that just works.
After reading this, many people will think I am an Apple fanatic and would say anything to support them. The truth is I don’t have or use any Apple products. I never purchased an iPod and don’t use a Mac, although I am strongly considering switching to a MacBook Pro once Leopard is released.
I am just one person who is puzzled why only Apple gets it. And as for Microsoft… let’s not go there.
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